Social media platform Twitter announced that it is testing a new feature called “Quote Tweet with reaction” that allows you to embed a copy of a tweet into a video or photo instead of replying to it with plain text, The Verge reports.

The company says the new feature is now being tested on a limited number of iOS users. If you have access to this feature, you will see a corresponding button in the retweet menu. Once you tap it, you’ll be able to take a video or photo to reply to a tweet.

This feature is similar to TikTok's video replies, which Instagram recently introduced for its Reels section.

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The company representatives say that the new feature is an additional way to promote content that’s already on the platform. It’s also part of the efforts of Twitter to improve personalized recommendations.

Twitter has already added new ways to share tweets. For example, in December 2020, the company allowed users to embed a tweet in a message or story on Snapchat.

The company also announced that it is testing a new design that will let users write a tweet right from the main timeline view: